Privacy Policy and Personal Information Collection Statement

BLAMIAO STUDIO (hereinafter referred to as "the Company", "BLAMIAO STUDIO", "we", "our", or "us") respects the privacy of our customers and highly values business ethics and integrity. The Company pledges to strictly comply with the principles and requirements of Chapter 486 of the Laws of the Hong Kong Special Administrative Region, the Personal Data (Privacy) Ordinance (hereinafter referred to as the "Ordinance"), and to implement strict measures to ensure the security and confidentiality of customers' personal data. This statement aims to clarify how the Company collects, uses, retains, and protects your personal data.


1. Categories of Personal Data Collected

The Company only collects personal data that is necessary for conducting our floral trade, cross-media creation, and website operations. When you browse this Website, register as a member, order products, or make inquiries with us, we may collect the following data:
- Personal data actively provided by you: including name, gender, age, contact phone number, delivery address, billing address, and email address, etc.
- Technical and browsing information: When you visit this Website, the system may automatically collect certain information about your computer or device, such as the type of internet browser, the type of operating system, and the domain name of your internet service provider.

You are not legally required to provide your personal data. However, if personal data designated as mandatory is not provided, the Company may be unable to provide you with the required merchandise, delivery services, account maintenance, or customer inquiry follow-ups.

2. Purposes of Using Personal Data

The personal data of customers held by the Company will be used primarily for the following merchandise and services (or any directly related) purposes:
- Opening, maintaining, managing, and terminating your membership account on this Website;
- Processing, fulfilling, and following up on your product orders, payment settlements, billing, and arranging logistics and delivery services;
- Responding to, following up on, and handling your inquiries, complaints, or after-sales services to understand your needs;
- Conducting market research, customer surveys, statistical analysis, and website usage analysis to optimize and develop new products and services;
- Conducting direct marketing activities for the Company’s products and events, subject to obtaining your prior consent;
- Notifying you of any changes regarding this Website or our Services that may affect your rights and interests.

3. Disclosure and Transfer of Personal Data

Personal data provided by customers to the Company will be kept confidential. However, for the purpose of achieving the aforementioned collection purposes, or under circumstances permitted by laws and regulations, the Company may disclose or transfer relevant personal data to the following third parties (including entities within or outside Hong Kong):
- Any necessary service providers engaged to assist in the Company’s operations, provision of information, or purposes directly related thereto (including third-party logistics and courier companies, website technical support, academic or market institutions engaged in related research and statistics, etc.);
- Any financial institutions, banks, secure third-party payment gateways, or e-commerce platforms (such as Stripe, AlipayHK, WeChat Pay, Etsy, Pinkoi, etc.) necessary for verifying and processing payments for any services, facilities, and merchandise provided to you, or transactions conducted through the Company’s authorized third-party platforms;
- Relevant data that must be disclosed as required or authorized by law, or at the request of law enforcement agencies, government and regulatory authorities, or investigative organizations;
- Your authorized representatives or legal advisors upon your explicit request.

The Company will never sell, rent, or disclose your personal data to any unrelated third parties.

4. Direct Marketing Activities (Direct Marketing)

The Company may use your name, contact phone number, correspondence/delivery address, and email address to promote our floral services, latest products, customized floral gifts, or festival campaigns and events organized by the Company. If you do not wish your personal data to be used for direct marketing activities, you may at any time notify us by sending an email to info@blamiao.com along with your name (and account number, if applicable). Upon receipt of your notice, we will immediately process it and exclude your personal data from our direct marketing list free of charge.

5. Use of Cookies

To facilitate user browsing and enhance the online shopping experience, certain webpages on this Website are equipped with "Cookies", which store data on your computer or device through your browser. Cookies are primarily used to store visitor preferences (such as your preferred language, text size, and login information) and are not used to collect personally identifiable information. Most web browsers are initially set to accept Cookies. You can refuse the use of Cookies by modifying your web browser settings; however, please be aware that if you refuse them, certain features of this Website may not function properly.


6. Accuracy, Retention, and Security of Personal Data

- Accuracy: The Company has established appropriate procedures to maintain personal data at a level that is reasonably accurate, complete, and relevant. We rely on you to disclose the correct information to us and to notify us promptly of any errors or changes in your data.
- Retention Period: The Company's policy is to retain personal data for no longer than is necessary to achieve the purpose for which the data is used (or any directly related purpose), and in compliance with the requirements of Hong Kong laws and regulations.
- Security Safeguards: The Company will comply with the provisions of the Ordinance to adopt effective physical, technical, and managerial measures to safeguard the security of your personal data, ensuring that it is not accessed, processed, erased, or used unauthorizedly or accidentally.

7. Right to Access and Correct Personal Data

In accordance with the Personal Data (Privacy) Ordinance, you have the right to request access to and correction of your personal data held by the Company. Requests for access and correction should be sent via email to info@blamiao.com. The Company will process the update of your personal data promptly after taking reasonable steps to verify your identity. Unless otherwise specified, "BLAMIAO STUDIO" or "the Company" referred to on this Website and in this statement means BLAMIAO STUDIO registered in Hong Kong. We may change this Privacy Policy statement from time to time, and users are advised to review it regularly to ensure they are aware of the latest version.